Too many businesses are still fighting for the attention of another creator’s audience in the first 5 seconds of their video.
In other words, they’re still trying to market their product/service as a commercial, and it’s no wonder they’re not getting any traction.
So why don’t businesses start creating for the grey section? Specifically, when will they start creating as a show?
Shows build audiences.
Commercials annoy them.
It’s really simple.
So what’s keeping you from marketing your product as a show today?
-Kap Chatfield (CEO at Rveal)